Monday, April 23, 2012

Dow Jones Meets Mel Kiper

The NFL Draft's popularity is undeniable. Therefore, it was just a matter of time before someone made an attempt to capitalize on its popularity by... well, capitalizing its popularity.

With it being estimated that fantasy football drives between $600 million and $1 billion of revenue annually in this country, I imagine that there has been no shortage in effort trying to figure out a way that the draft could be turned into a lucrative gaming experience. That it occurs but three days out of the year was most likely the foremost factor having preempted yet another John Madden-EA Sports joint-venture, I am certain.

Enter Mel Kiper. Of course. The one man accredited more than any other for making the draft what it is today need not let something so tenuous as three days out of a year stand in the way of facilitating America's gambling compulsion. 

Consequently, the On The Clock Godfather strapped on his patented Trojan helmet (oh, that's his hair!) and went to work on creating the internet's first interactive gaming experience involving the NFL Draft.

The game adopts a stock market motif in which draft prospects are bought and sold as their value increases or decreases in relation to what their actual draft "stock" is perceived to be leading into the draft. I did not have much time to look at it; and therefore, I do not have any sort of review to extend to those of you who may be interested... but it is not recommended for members of the Occupy Movement.    

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